Beetroot Creative
We write brands from the ground up.
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State Theatre Company

The 39 Steps

The 39 Steps

State Theatre Company’s 2016 season featured The 39 Steps, a revamp of Hitchcock’s famous man-on-the-run film. A jarring and unique combination of noir thriller and slapstick humour, the challenge was to accurately portray a performance without precedent. Working as a Writer with production agency redbikini, Alice built the creative concept of the 30 second one-take-wonder, embracing a chaotic, action-based synopsis and 1930s style tropes.

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